One of the smartest things a fashion business can do is start a kids' clothing brand, especially in the quickly growing kids streetwear area. Parents today want clothes that are high-quality, durable, and skin-safe, and kids wish to have clothes that are expressive and stylish that are based on gaming, music, pop culture, cartoons, and social media trends.
This guide has all the information you need to start your own kids ' wear brand. It includes detailed material research, market insights, necessary kidswear safety standards, fabric sourcing guidance, and tips for choosing the right fabrics for hoodies, joggers, tees, co-ords, denim, and more. This complete guide is made for new kids clothing brands that want to find reliable kidswear fabric suppliers, low MOQ kidswear manufacturing, and valuable tips on how to start high-quality children's clothing successfully.
Understanding the Kids Streetwear Market
Kids' fashion is more than just t-shirts and shorts these days. Parents today want their kids to wear high-end, trendy, high-performance clothes, and kids have more say than ever in what they buy.
It's important to know why this niche is so popular before you start working with fabrics and making things.
Why the Market Is Growing
In the US, UK, the Middle East, Australia, and India, kids' fashion sales are going up because
- Mini-me fashion inspired by adult streetwear
- Rise of social media visibility in family content
- Increasing preference for comfort-driven fashion
- Popularity of oversized silhouettes
- Demand for expressive graphic prints
- Significant shift toward organic and safe fabrics
Kids streetwear combines fashion + function, making it profitable and future-proof.
Know Your Customer: Parents + Kids (Dual Decision Makers)
A brand of kids' clothes has to please two groups: the parents who buy the clothes and the kids who decide what's cool.
What Parents Care About
Parents want their kids to wear safe, long-lasting clothes that are also easy to wash and let air flow. Skin safety is still the most important thing when it comes to kids' clothes.
What Kids Care About
Kids pick out clothes based on colour, comfort, graphics, and styles like anime, cartoons, sportswear, and prints that look like they came from video games.
Knowing both helps you come up with the best line of products.
Top Kids Streetwear Trends for 2025
Before you choose fabrics, you need to know what styles are popular around the world.
What's Trending in Kids Streetwear
Today, kids' streetwear comes in a range of styles, from relaxed to sporty to expressive.
Here are some trends that people want:
- Oversized hoodies & boxy t-shirts
- Soft fleece joggers
- Colour-block varsity jackets
- Graphic-heavy tees
- Street-style cargos
- Lightweight denim jackets
- Co-ord sets (hoodie + jogger / tee + shorts)
- Athleisure inspired by skaters & basketball culture
To make a name that makes money, you need to pick the right fabrics that go with these styles.
Why Fabric Choice Is the Foundation of a Kidswear Brand
Kids' skin is sensitive, and they like to be busy. Pieces of streetwear need to be comfortable, long-lasting, breathable, soft, and made of safe materials. They have to be able to handle being washed many times, being played with roughly, and being worn every day.
Here is an organized table to help you compare fabrics before I list them.
Best Kids Streetwear Fabrics
|
Fabric Type |
GSM Range |
Best Used For |
Key Benefits |
Print Compatibility |
Skin Safety |
|
Cotton Jersey |
160–220 GSM |
Tees, graphic tops |
Soft, breathable, flexible |
DTG, screenprint, puff print |
Excellent |
|
French Terry |
240–320 GSM |
Hoodies, joggers, sweatshirts |
Lightweight warmth, durable |
Screenprint, embroidery |
Excellent |
|
Fleece |
260–350 GSM |
Winter hoodies, joggers |
Plush warmth, cozy |
Minimal printing, embroidery |
Very good |
|
Rib Knit / Interlock |
180–250 GSM |
Leggings, fitted tops |
Stretchy, smooth |
Heat transfer, small prints |
Excellent |
|
Cotton Lycra |
180–240 GSM |
Active tees, shorts |
4-way stretch |
Heat press, DTG |
Excellent |
|
Kids-Friendly Denim |
8–12 oz |
Jackets, jeans |
Soft, durable |
Limited print |
Good |
|
Poplin / Twill |
120–200 GSM |
Cargos, overshirts |
Structured, breathable |
Embroidery, badges |
Very good |
|
Organic Cotton |
Various |
All kidswear |
Safe, chemical-free |
All print styles |
Excellent |
Cotton Jersey: The Heart of Kids Streetwear
Cotton jersey is the most popular fabric for kids' tees and tops.
This fabric offers unbeatable breathability, softness, and durability—making it ideal for everyday wear and graphic-based streetwear.
Why Cotton Jersey Works for Kidswear:
- Soft and gentle on sensitive skin
- Excellent for vibrant prints
- Comfortable for all-day wear
- Highly breathable
French Terry: A Premium, Lightweight Streetwear Fabric
French terry is smoother than fleece and the right weight for kids to wear all year in hoodies and pants.
Why Kidswear Brands Love French Terry:
- The looped interior absorbs sweat.
- Comfortable for active children
- Perfect thickness—not too warm, not too light
Fleece: The Coziest Streetwear Fabric for Kids
Fleece is great for winter clothes.
Parents love fleece because it looks and feels high-end and keeps kids warm without being too heavy. The soft, fluffy feel makes kids love it.
Key Features of Fleece:
- Brushed, plush interior
- Warm but lightweight
- Great for oversized hoodies
Rib Knit & Interlock: Perfect for Stretchy Kidswear
These fabrics are soft and stretchy, which makes them perfect for making kids' clothes with tight fits.
Where to Use:
- Ribbed tees
- Stretch leggings
- Babywear
- Tank tops
Cotton Lycra: For Active Streetwear Styles
Kids who like sports will love cotton Lycra because it lets air flow and lets you move freely.
Why Use Cotton Lycra:
- Excellent fit retention
- Athletic comfort
- Perfect for sports-inspired kids' streetwear
Soft Kids Denim: The New-Age Streetwear Staple
Denim for kids should be soft and light, not stiff.
Popular Denim Styles for Kidswear:
- Light denim jackets
- Relaxed jeans
- Denim co-ords
Poplin & Twill: Best for Cargos + Utility Streetwear
Structure is added by poplin and twill without being uncomfortable. They help make the practical looks that are popular right now in kids' fashion.
Highlights:
- Breathable but structured
- Ideal for trendy cargos
- Works well with badges & embroidery
Organic Fabrics: The Most in-Demand Kidswear Trend
For safety and environmental reasons, more and more parents are choosing organic fabrics.
Why Organic Fabrics Sell Better:
- Hypoallergenic
- Chemical-free
- Eco-conscious branding advantage
Kidswear Fabric Performance Requirements
Kids' clothing has to pass strict tests of how well it works.
Most Important Requirements:
- Shrinkage control
- Colorfastness
- No pilling
- Durability during rough use
- Softness retention
Safety Standards You Must Follow in Kidswear
Safety rules must be followed, which affects the choice of fabric.
Must-Follow Regulations:
- OEKO-TEX dyes
- CPSIA guidelines (for USA)
- Toxin-free inks
- Safe print chemicals
- No sharp accessories
Choosing Prints & Graphics for Kids Streetwear
Kids' fashion is mainly made up of bright colours and fun prints.
Most Popular Print Styles:
- Puff prints
- HD prints
- Rubberized graphics
- Anime, sports, and gaming themes
- Embroidery patches
Building a Kids Streetwear Line: Styles That Sell
Start easy by using materials and shapes that are safe, long-lasting, easy to make, and sure to sell.
High-Demand Pieces:
- Oversized tees
- Hoodies
- Joggers
- Co-ord sets
- Cargos
- Lightweight denim jackets
The Importance of Tech Packs in Kidswear Manufacturing
Just because the fabric is good doesn't mean the result will be good.
Professional paperwork is a must.
Tech Pack Must Include:
- Flat sketches
- Fabric details
- Stitching specs
- Grading rules
- Print placements
- Labeling instructions
- Safety compliance notes
How to Enquire for Kids' Streetwear Fabrics
When you call providers, being clear speeds up the costing and sampling process.
Information to Provide:
- Age group
- Style type
- Fabric category
- GSM range
- Print needs
- MOQ
Questions to Ask Suppliers:
- Shrinkage %
- Colorfastness
- Lead time
- Customization options
- Price slabs
How Fabriclore Helps You Build a High-Quality Kids Streetwear Brand
Fabriclore is a tech-enabled fabric sourcing platform that has 10 years of expertise in finding fabrics, dying and printing them to order, and making clothes with low minimum orders. For companies that want to start making clothes for kids, Fabriclore provides:
- RFD, greige, dyed & printed fabrics
- Custom colours, prints & fabric development
- Access to premium jersey, rib, fleece, French terry & more
- Low MOQ apparel manufacturing for small businesses & private labels
- Strict quality checks: fabric, stitching, finishing, packaging
- Sampling support & production approvals
- Export-ready compliance for the USA, UK, and Europe
Fabriclore removes the stress of sourcing from multiple suppliers and makes it easier for new kidswear brands to launch with premium-quality fabrics and reliable production support. You can order fabric swatches before placing a bulk order, helping you choose the perfect material, avoid returns, and save both time and money. And with its apparel manufacturing services available for small businesses, private labels, and designers, Fabriclore adds the perfect finishing touch—like extra cheese on your favourite pizza—making your entire kidswear creation journey smoother and more enjoyable.
Conclusion
If you pick the right fabrics, styles, and buying partners, starting a kids' clothing brand can be very profitable, especially if you're in the fast-growing kids' streetwear market. Fabric choice is critical when it comes to kids' fashion because it needs to be comfortable, creative, long-lasting, and safe. Kidswear brands can be stylish, high-quality, and profitable if they have the right materials, clear tech packs, and a trusted sourcing partner like Fabriclore. The clothes should be comfortable for kids and safe for parents.
FAQs
1. What Fabrics Are Best For Kids' Streetwear Clothing?
Clothes made of cotton jersey, French terry, fleece, rib knit, cotton Lycra, and lightweight denim are the best for kids' fashion. These materials are great for making t-shirts, hoodies, joggers, cargos, and co-ord sets because they are soft, breathable, comfortable, and long-lasting.
2. How Do I Choose Safe Fabrics For A Kids' Clothing Brand?
Choose materials that are OEKO-TEX certified or organic and free of chemicals that are bad for you. Safe materials should be soft, airy, stay true to colour, and not irritate the skin. Natural fabrics, bamboo mixes, and organic cotton are great for kids' sensitive skin.
3. What Is Ideal For Kids' Streetwear?
For streetwear for kids, use 160–200 GSM for t-shirts, 240–320 GSM for hoodies and joggers, and 8–12 oz lightweight denim for coats and jeans. This makes sure that the structure is comfortable, long-lasting, and in style.
4. How Many Styles Should A New Kids' Clothing Brand Start With?
Start with three to five basic styles, like t-shirts that are too big on you, pants, hoodies, and matching sets. So, you can test the market, lower the risk of production, and grow based on what customers want and how well your sales are doing.
5. Can Small Brands Get Low MOQ Kidswear Fabrics And Manufacturing?
Yes. A lot of modern sourcing platforms offer low MOQ choices for making clothes and fabrics. This lets new brands buy small amounts, try out different styles, and start collections without having to spend a lot of money.
We also happen to be a magnet for suggestions, and would love to catch yours….throw us yours on hello@fabriclore.com
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Also Read Related Blogs:
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2. Men's Casual and Streetwear Jackets
3. Street Wear Style: What to Wear
4. Street Style Fashion Trends of 2023
