Dream & Design! The Newly Launched MADE-TO-ORDER Service

What does it mean to have a customised attire?

Simply put, it's an attire made for you & only you. Now, it can be just the design of your attire, or it can be your choice of print, pattern, craft, embellishments & more. 

But customization is a herculean task, not just for the manufacturer, but for us - the consumers. The reason - our vision is being perceived differently by the merchant. What really makes it difficult? Is it our vision, or is it the inability of the producer? The point being, customization can't be effective unless there is a proper channel for communication.

Noticing the distress, as consumers ourselves, we have launched a new service "Made to Order", wherein you will be the master of the creation, while we step in to make it happen.

 

Here is how it'll work:

1. Choose - Take a look around our fabric portfolio for your choice of fabric and choose from a plethora of options. You can either go with the available options or you can reach out to us for having a material or design customised per your choice of printing - Handblock, Digital or Screen. This way you'll have complete freedom to choose any fabric or any pattern. 

 

2. Create - You show us your idea with sketches, references or representations, we will sit with our design development connoisseurs, and experienced textile merchandisers to execute them. We honour your creativity through our tenacity to bring your ideas to life. 

 

3. Collaborate - Once our development team has a plan, we will start developing a sample, while still having you on loop for suggestions, improvements and further requests. We will curate the best embellishment options for you or you can handpick from our Trims Collection. Upon request, we can also arrange a lab test for checking dyes and material. 

 

4. Charm - We will ensure that our final design is above and beyond the approved sample so that you can charm every one, flaunting the outfit conceived by your vision, and made possible by our mission to serve you better.

Our mission, however, does not stop there. To serve the community better, we have set up associations with various NGOs and Self help groups, to ideate a distributed economy. This affiliation will help us achieve our upcycling commitments. Once the sample is approved, we train the staff at self-help groups who then complete the production with all their heart to deliver excellence in each piece.

 

So be it a new label you wish to launch, a capsule collection, your new-season launch or setting up a pop-up shop, we'll standing with you at every step. Start today & keep your free spirits to dream and leave everything to achieve it to us.

Already thinking about your next collection? Enquire here

 

WRITTEN BY SOORAJ RAM